If I Were a Real Estate Agent

If I were a realtor looking to use social media for my business:

I’d write a blog about the location where I was selling.

I’d take tons of pictures and post them on the blog.

I’d shoot walking tour videos all the time with a Flip camera and post them.

I’d shoot interview videos with people from my community.

I’d host meetups and tweetups for local residents, inviting people who are house hunting.

I’d find various niche communities (developers, stonemasons, parents) and start community platforms for them on Ning.

I’d empower as many local businesses onto the Net as I could, and help them get successful.

I’d encourage as many people in my community to join Twitter as possible, and I’d bundle them into a list.

I’d consider setting up hyperlocal news and events sites, or at least empower/support their construction.I probably wouldn’t put pictures of me in a tie (or a dress) and write about the rates. I probably wouldn’t pitch you dozens of times in a row. I probably wouldn’t just rehash links to listings.

But that’s just me.

You?